Things I noticed. Then overthought.

Essays on everyday life, work, technology, the internet, and the small absurdities hiding in plain sight.

The Quiet Violence of Modern Distraction

Nobody ruins their life dramatically anymore. At least not most of us. We don’t usually burn bridges in one grand act, abandon our responsibilities with cinematic music playing in the background, or walk into the sea like tortured poets with excellent cheekbones.

May 15, 2026 · 7 min

The World Does Not Need Another App

The industry spent twenty years lowering the barrier until it hit the floor. Frameworks, templates, no code tools, AI code generation, drag and drop builders.

Feb 16, 2026 · 5 min

Bangalored: A City That Outgrew Its Own Roads

There should be a medical term called "being Bangalored." It is the condition of leaving home calm and arriving everywhere slightly older.

Feb 1, 2026 · 5 min

SaaS is dead, long live SaaS

Companies are ditching bloated SaaS subscriptions and building their own AI-powered internal tools. The future isn’t rented software it’s software you shape.

Nov 1, 2025 · 7 min

Notes From the Halftime Show of Life.

I just turned 40 this year and, like every idiot who crosses that number, I thought I’d do some self-reflection.

Aug 22, 2025

LinkedIn is for Chumps

LinkedIn is the digital retirement home for ambition. It is where careers go to cosplay as relevance. Everyone is dressed up in their best “thrilled to announce” voice while quietly begging for a pat on the head from a recruiter or investor.

Aug 19, 2025 · 3 min

Attention Is All You Need

I have watched AI grow from clunky systems that barely answered questions to today’s models that write stories and calm customers. It all began in 2017, when machines learned to pay attention to everything at once. Turns out, for them, just like for us - attention really is all you need.

Jun 30, 2025 · 12 min

Nobody Called It Artisanal. It Was Just Coffee Done Right.

Coffee was the first thing that happened every morning. Before the news. Before anyone said anything. Before the house even decided to wake up. It was the quiet signal that the day had begun. If the coffee was good, things moved along. If it was great, people noticed but didn’t say much, they just looked a little more forgiving. Nobody called it artisanal. It was just coffee, done right.

Jun 17, 2025 · 12

One Rupee, One Domain, One Existential Crisis

What even is a domain? Who owns these names, really? And just like that, a small purchase turned into a deep spiral about digital ownership and the people who quietly run the web behind the scenes. Then I started to wonder... who actually owns a domain? Who gave someone the right to sell me a name on the internet?

Jun 11, 2025 · 6 min

All the Same Shade of Pink: A Husband’s Ongoing Struggle to Understand Makeup

The other day, I glanced at my wife’s phone and saw her looking at makeup on Amazon. Again. Same brand. Same category. Same... color?

Jun 7, 2025